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Clean Energy Blog by Tigercomm
Expert Insights & Tips

Why Does Southwest Airlines Junk Its Brand? [UPDATED]

by Mike Casey on 9/21/12 3:40 PM • 3 min. read

Topics: Thought Leadership

I’ve been a fan of Southwest Airlines for years. It’s not luxury, but it usually gets you there with a passenger-friendly, problem-solving approach to...

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Why Does Southwest Airlines Junk Its Brand? [UPDATED]

Creator of “Texts from Hillary” Explains the Anatomy of Buzz

by Mike Casey on 8/27/12 12:00 PM • 3 min. read

Topics: Inbound Marketing Cleantech Marketing Market Better
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Stacy Lambe: Is Media Heading Towards the BuzzFeed Model?

by Mike Casey on 8/22/12 10:41 AM • 2 min. read

Topics: Inbound Marketing Cleantech Marketing
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The Matt Wald Decoder Ring – Scaling Green Version

by Mike Casey on 8/15/12 7:58 AM • 2 min. read

Topics: Cleantech Marketing
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Is energy efficiency condemned to be the “eat your peas” technology?

by Mike Casey on 8/9/12 11:22 AM • 3 min. read

Topics: Community Acceptance Thought Leadership State of the Industry
It’s hard to argue with the idea that energy efficiency is the most under-told part of America’s clean energy economy, despite the efforts to date of... Continue Reading

"Solyndra and the Republican Outrage Machine"

by Lowell F. on 7/23/12 11:21 AM • 2 min. read

Topics: Community Acceptance State of the Industry

We just wanted to point out a great article by Katrina vanden Heuvel of The Nation called "Solyndra and the Republican Outrage Machine." Here's an excerpt,...

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Suntech America President Concerned About Harm to Solar Industry, Depending on Who Wins U.S. Elections

by Lowell F. on 7/18/12 7:18 AM • 3 min. read

Topics: Thought Leadership State of the Industry

As we all know, this is an important election year - for president and control of Congress - in the United States, one with the potential to create significant...

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Tigercomm’s Mark Sokolove to Speak at CSP Today Conference on “Communicating the Value of CSP to the Public”

by Lowell F. on 6/26/12 10:50 AM • 2 min. read

Topics: Community Acceptance Thought Leadership Leading Conference Talks

Last week, we interviewed Belen Gallego, Founder & Director at CSP Today and PV Insider, in conjunction with the CSP Today 6th Concentrated Solar Thermal Power...

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Tigercomm’s Mark Sokolove to Speak at CSP Today Conference on “Communicating the Value of CSP to the Public”

Interview: CSP Today Founder Belen Gallego on the Future of Concentrated Solar Power

by Lowell F. on 6/15/12 12:47 PM • 6 min. read

Topics: Thought Leadership State of the Industry Expert Interviews

The following interview is with Belen Gallego, Founder & Director at CSP Today and PV Insider. Ms. Gallego is also in charge of CSP Today's range of...

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Interview: CSP Today Founder Belen Gallego on the Future of Concentrated Solar Power

Media Matters Analysis: Networks Spent Twice as Much Time on Donald Trump than on Climate Change

by Lowell F. on 4/16/12 8:50 PM • 2 min. read

Topics: Thought Leadership Earned Media/PR

This is truly astounding.

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What Every Cleantech Startup Should Know About PR

by Mark Sokolove on 3/22/12 1:40 PM • 2 min. read

Topics: Earned Media/PR

What should every startup know about public relations (PR)?  Communications consultant Lindsey Green tells us in a helpful article at The Daily Muse. The key...

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Introducing: Deep Accountability

by Mike Casey on 1/2/12 5:55 AM • 5 min. read

Topics: Thought Leadership

This is the first in a series of occasional posts I’m writing to grow an idea I’m calling “Deep Accountability.”

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