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Clean Energy Investment - Why Corporations Are Being Drawn to the Clean Energy Market Now

3 min. read

Note: this article was updated in August 2022 to reflect recent changes in the industry.

The Global Clean Energy Investment Landscape

The cost of renewable energy continues to become more competitive with fossil fuels as LCOE drops. Following passage of tax cut legislation at the end of 2017, Greentech Media reports, "Much of the conversation in clean energy circles…has revolved around a potential shrinking of the tax equity market -- which accounts for between 40 percent and 60 percent of finance for individual solar and wind projects -- because of the reduction in value of renewables credits." According to Greentech Media, however, it appears that - so far at least -  corporate America is showing "continued interest in direct renewables investments." 

Topics: State of the Industry

Here’s the Latest on Offshore Renewable Energy Development Plans - Global Wind Capacity is Set to Double by 2027

3 min. read

This article was updated in January 2021 to reflect the most recent industry updates.

A lot is going on in the booming wind power industry these days. Greentech Media reported on April 9 that “Global wind capacity is set to double by 2027, driven by a rush to capture tax subsidies in the U.S., the rise of emerging markets, and a coming surge for offshore wind.” In short, it’s an exciting time to be involved in the wind power industry, with positive news almost everywhere you look.

Topics: State of the Industry

"Coal has no future"; Clean Energy Most Certainly Does

2 min. read

A recent article in the Financial Times yet again drives home the fact that dirty energy, particularly coal, "has no future."

Topics: State of the Industry

Vestas' Chris Brown to Wind Power Industry: Don't Be Distracted By Fear; Next Five Years Will Be Best Five Years of Your Life"

2 min. read

See below for video of Chris Brown of Vestas, keynoting the opening session on day two of WINDPOWER 2017, concluding today in Anaheim, CA. According to Brown, who is completing his tenure as Chair of the American Wind Energy Association (AWEA), the next five years will be the "best five years of your life" for the wind power industry. Brown adds: "So along with the success that we've been having, if you've become afraid, then I say good! Welcome to life as an energy industry disruptor." And Brown notes that "critics criticize...but ask yourself, why do those critics pay attention to us? Because we're a threat, because we're winning." A few more quotes from Brown's excellent speech:

Topics: Thought Leadership State of the Industry

Vestas' Chris Brown: "Wind power is making America great – today"

1 min. read

Chris Brown, chairman of the board of the American Wind Energy Association and president of Vestas-American Wind Technology, Vestas’ North American business unit, has a piece in the Austin American-Statesman that explains very well why wind power is winning in Texas and across America. A few key points worth highlighting include:

Topics: Community Acceptance State of the Industry

Does the Return of Solar's "Long Tail" Make the Case for Turnkey Marcom Solutions for Small Installers?

2 min. read

We read with great interest cleantech industry leader Andrew Beebe's thought piece, The Revenge of the Long Tail: Small, distributed solar companies are retaking the industry. Here’s why.  The following excerpt captures what Beebe's main point is.

Topics: Cleantech Marketing

Vestas CEO Anders Runevad: "The future belongs to clean energy"

2 min. read

Over at The Guardian, Vestas' CEO Anders Runevad argues convincingly that "the future belongs to clean energy." Not surprisingly, given that that Vestas bills itself as "the global leader in wind energy," Runevad focuses on wind power, as opposed to other forms of clean energy. Among other things, Runevad argues that:

Topics: State of the Industry

Video: Green Commuter Explains How It's Working to "green your commute and make electric vehicle mobility affordable for all!"

2 min. read


A new INDIEGOGO video by Green Commuter explains, "every year American spend nearly a week stuck in traffic," which takes time away from other important stuff and adds to environmental pollution. To address this problem, Green Commuter has "developed an App that allows you to use our own fleet of Tesla Model X for van pools during commuting hours and as a car share the rest of the time." This is both "affordable" and "environmentally friendly," and given that the vehicles are used efficiently, "we can afford to make our rates one of the lowest in the industry." In the end, the goal is "saving the planet as well as saving your dollar."

Topics: Community Acceptance State of the Industry

Interview: Founder of Intelligent Room A/C Startup Discusses His Technology, Business Model and Creating “Better Harmony Between People and Nature”

5 min. read

We recently had a chance to speak with Haruumi Shiode, founder and CEO of a startup called Nature, Inc. This company’s focus is on improving residential demand management, and specifically through the use of smart controls for window-mounted or through-wall air conditioners. These types of A/C units are very common in parts of the United States like the northeast, where 58% of households with air conditioning have them. According to Shiode, Nature’s goal is to make it easy for people to save energy – and money – by allowing them to control their room air conditioners remotely.

Topics: Thought Leadership State of the Industry

Lessons for the Clean Energy Industry from New Book on "How Propaganda Works"

5 min. read

The great folks at DeSmogBlog have yet another excellent piece up, this one looking at "How Propaganda (Actually) Works." Here's an excerpt, followed by a few possible lessons for the clean energy industry.

Topics: Community Acceptance Thought Leadership State of the Industry