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Scaling Clean

Episode 18: Cleantech Economy Investments and Leadership with Jennifer Von Bismarck

Most of our guests to date have led companies that develop renewable energy plants, sell cleantech equipment, or provide energy services. But today our guest is a pure play. She's a career-long investor who served in leadership positions at sequential investment funds, and she now serves as the co-founder and CEO of the DC-based Galway Sustainable Capital. Jennifer Von Bismarck's shop invests in companies, projects and assets that drive environmental and social resilience at the local level. I wanted to learn from Jennifer how a career in investment shaped her views on running a successful company.

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You might have seen this Washington Post story, “The Underbelly of Electric Vehicles,” which takes a critical view of EV production’s impact on people and the planet. It’s worth unpacking because it reflects several under-appreciated realities of generating attention from national media outlets.

At Tigercomm, we’re often approached by people seeking PR help, wanting us to pitch national stories. Effective corporate communications blends traditional news story generation with content marketing – a combination of both “owned” content and “earned” media.

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This article was originally published on Agility PR's Bulldog Reporter blog.

Request for Proposals (RFPs) are a long-standing tradition among companies and organizations seeking creative professional services. But it’s a tradition that we’re leaving for reasons that might be useful to both buyers and sellers of these services.

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As a lot of you know, we convene quarterly roundtables for podcasters, journalists, and investors in the cleantech space. Today, I get the privilege of talking to Tim Montague, who has achieved some serious milestones in his cleantech coverage.

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This article was originally published on CleanTechnica.

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#Cleantechers, Scaling Clean listeners know that we seek out clean economy CEOs for their lessons on building teams and running companies. All our guests to date have developed their leadership abilities by ascending a career ladder, and they’ve done that across several companies.

Today’s guest has instead learned his leadership lessons on the job, so to speak. Jesse Grossman founded Soltage LLC 17 years ago, and he’s led since then as Chairman and CEO. Soltage is a New Jersey-based utility-scale solar IPP company that was founded on the belief that capital cost shouldn’t stop the spread of solar.

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A Tribute to Doug Kendall

I try to keep my content stream outward focused. There’s so much egocentric, “look at me” content online that I don’t see the point of making more. 

We’ve been interviewing clean economy CEOs, investors and advisors on our “Scaling Clean” series. I’ve learned a lot from these guests on sound leadership and management practices. Based on audience feedback, others have as well. 

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Miranda Ballentine, head of Clean Energy Buyers Association

In Miranda Ballentine, we have a CEO with “.com,” “.org” and “.gov” experience. Most know her as the head of the Clean Energy Buyers Association (CEBA). But Miranda’s experience runs a gamut that includes stints as a sustainability director of Walmart, a consultant through David Gardner Associates, and as Air Force Assistant Secretary managing energy budgets for 170 military installations. She also was CEO of Toronto-based Constant Power that develops distributed energy projects.

You can listen to the full interview on Cleantech Leaders Roundtable's website or on AnchorSpotifyApple Podcasts and iHeart Radio.

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How to Run a Renewable Energy Public Relations (PR) Campaign

In mid-2022, almost 60% of Fortune 500 CEOs said their company had a plan to reach net-zero by 2050. Renewable energy companies can expect to see a significant surge in demand from corporations looking to decarbonize. Because of this, renewable energy companies are also going to face a lot of competition. A strategic renewable energy public relations campaign is no longer a “nice to have” – it’s a must. In this blog post, we will explore key strategies and best practices to put you at the front of the crowd. 

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