Scaling Clean

Here are five recommended reads for today (1/21/15).

In attempting to communicate with customers or policymakers, you have a number of options at your disposal.  That includes both analog and digital methods, and all the many subsets within each of those areas.  Along those lines, a recent article article on this subject, entitled Just a Handful of Social Media Comments Can Grab the Attention of Congress, Study Shows, caught our eye, if for no other reason than it made a strong claim for one widely popular communications method (social media) over a tried-and-true one (email).