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Communications Planning

Companies with smart plans achieve results. The ones with strong programs win. 

The average American’s attention span is…. 8.25 seconds. The only way to secure the attention of customers, investors or policy makers is through a smart plan, and tight execution by a strong communications program. We have a proven methodology for building a good plan and your capacity to manage its execution, so the odds move in your company’s favor. 

Message development
Companies, brands and products have a lot to say – much of it wonky – to an attention-scarce market. When everybody is “innovative” and “cost-effective,” we hone in on what sets your business apart in the eyes of customers, investors and government decision makers. By focusing on your specific objectives and a well-defined set of decision makers, we help you to identify the language that connects and differentiates you from the competition.

Planning and running effective communications programs
A great message isn’t valuable without a strategy to get it before key decision makers. Repeatedly. That’s why you need a constant flow of communications that tells your story through multiple channels and reaches your audience. At Tigercomm, we pull from our deep experience to build a customized strategy that will generate a steady stream of attention to move a targeted group of customers or investors to act.

Our founder’s strategic planning process has been refined over the last 20 years to bring a ruthless efficiency to the tasks of identifying objectives, defining the audience, and planning the actions that will generate the attention of the people you need to reach. Our sound understanding and solid contacts in practically every form of media allow us to choose the right blend of channels to connect with your critical audiences.

Media interview and public presentation training 
After you’ve invested in developing the right message and strategy, we make sure you’re delivering it the right way. Our training programs have helped almost 2,000 people develop their message, give great interviews and build sound public relations programs. Our curricula and training methods ensure that practically anyone – from executive to line manager – is prepared to communicate your message to target audiences. Whether it’s delivering rock-solid speeches and presentations, or being in control during print and broadcast media interviews, we empower your executives and experts to deliver your message on your terms.

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Tigercomm's clear-eyed assessment protocols always come with creative, strategic recommendations for how to act on the knowledge they uncover. If you stand anywhere close to the clean economy, having them on your team is a significant competitive advantage."

Rick Fedrizzi,
Founder and former CEO fo the USGBC,
Chairman CEO of the International Well Building Institute