Challenge: The Great Recession hurt solar power plant developers’ ability to secure financing for large-scale projects. AREVA Solar (then Ausra)
looked to more easily-financed small and medium-sized projects. It also saw a market in solar hybrid power plants and solar steam augmentation
of fossil-fired power plants. But to win in these markets, the company needed to establish itself as the leader in them - - and so began to market
its Kimberlina plant.