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Why Steer Into Rough Seas? Interviews With The Experts: Jessica Dealy

2 min. read

The solid reception to our talk at the 2019 Offshore Wind Conference inspired us to stay focused on the topic of best practices for offshore wind developers in their community engagement efforts. We followed the talk with the first analysis of current and recommended practices: “Why Steer Into Rough Seas? Helping Help Offshore Wind Avoid Community Acceptance Problems.”

Topics: Clean Economy Public Affairs Thought Leadership

Discussing Micromobility with CleanTechnica

1 min. read

Nat Schub and I enjoyed talking with CleanTechnica’s podcast host, Mike Barnard, to discuss the importance of the micromobility (MM) industry and our analysis of its public affairs programs. A year in the making, the analysis was a pre-pandemic snapshot of an exciting sector that’s evolving and growing.

Topics: Clean Economy Marketing & Communications Thought Leadership

Cleantech Editors Roundtable Episode 1 In 2021

2 min. read

Fellow cleantechers - 

Have questions you want to ask editors of the major cleantech news sites? We’ve got a webinar for that. 

Five editors have agreed to convene on Wednesday, January 13th at 1-2 PM EST to discuss:
 

Topics: Clean Economy Thought Leadership

Why Steer Into Rough Seas? Interviews With The Experts: Nancy Sopko

2 min. read

Nancy Sopko doesn’t currently drive community engagement at an offshore wind company. But we had to include her in this series for a number of reasons, not the least of which is because as the head of the University of Delaware’s Special Initiative on Offshore Wind, Nancy (who is the successor to the legendary Stephanie McClellan) has achieved a unique, sector-wide perspective on how offshore wind development is scaling in this market. Also, Nancy and Stephanie are both veterans of the offshore wind sector and were part of a small group of early players who cleared barriers to aid in the successful launch of U.S. offshore wind development.

Topics: Clean Economy Public Affairs video productiom Thought Leadership

Want To See A Solar Installer Leaning Into Content Marketing? We Talk Solar Marcom With The Folks At Watts Up Podcast

1 min. read

Thanks for a fun conversation with Marie Brugquist, Ryan Suchsland and Conner Allen of GRNE Solar. Hat’s off to this regional solar installation company that’s leaning into providing insightful content to its prospects.

Topics: Clean Economy Marketing & Communications Thought Leadership

Tips For Clean Economy Startups

0 min. read

We recently had the pleasure to go on the Growth Secrets Podcast with host Reade Milner. Reade runs an intriguing marketing consulting practice in Atlanta that helps a range of businesses market better.

Topics: Clean Economy Marketing & Communications Thought Leadership

We Join Solar Maverick Podcast To Talk Clean Economy Marketing Paradox – And A Whole Lot Else

0 min. read

We had a fun talking with Benoy Thanjan of the Solar Maverick Podcast. We covered a huge range of topics, but the highlights of the conversation that clean economy sectors might find useful were:

Topics: Clean Economy

The Great Solar Migration: How Stronger Brands Can Help Solar Move Out From Under Commoditization

1 min. read

I’m fired up about being a speaker at Solar Power International, now part of North American Smart Energy Week. Our presentation was based on an analysis and set of interviews with industry leaders on what the industry can do about profit pressure from commoditization.

Topics: Clean Economy Digital Media & Advertising Thought Leadership Company Announcements

Cleantech Editors Roundtable - Episode 2

0 min. read

The quarterly Cleantech Editors Roundtable is back! We recently hosted the second roundtable discussion with our guests: Catherine Morehouse of Industry Drive; Darius Snieckus of Recharge News; Heather Clancy of GreenBiz; Jennifer Runyon Clarion Events; Yann Brandt of Solar Wake Up; Zachary Shahan of Cleantechnica.

The panel discussed the future of renewable energy, fossil fuels, and how the pandemic is reshaping the industry.

Topics: Clean Economy Digital Media & Advertising Thought Leadership Company Announcements

Why Steer Into Rough Seas? Helping Help Offshore Wind Avoid Community Acceptance Problems

1 min. read

Offshore wind must effectively engage coastal communities. It can save money and avoid heartache through the lessons of other clean economy sectors.

"Solar and onshore/offshore wind developers. Download, read and take action.… You'll thank Mike Casey and me." – Susan Munroe, Director of Economic Development, Chambers for Innovation and Clean energy.

AWEA-Mike Casey

 

Topics: Clean Economy Digital Media & Advertising Thought Leadership Company Announcements