Generating attention that connects with customers, investors, policymakers, and voters
We blend traditional earned media techniques with cutting-edge new media tactics to have the greatest impact. Our staff members have some of the best cleantech and public policy media contacts in the country. They've generated media attention at every level, and in every type of outlet. Our clients benefit from that knowledge not just because we can efficiently reach traditional and new media, but also because we help them understand what the media need from them. This two-way approach helps clients generate the right types of attention in the media channels that connect to key audiences such as: a new field of B2B customers, the investors who can provide another round of funding, influential policymakers who will decide a technology's fate, or a key group of voters an elected leader needs to reach. Read about some of our successes.
Case Studies
- Kimberlina Solar Thermal Power Plant Launch The Challenge: Solar thermal energy industry leader…more
- Using Strategic Communications to Expand a Business Market The Challenge: Solar thermal energy industry leader…more
- Helping to Achieve a Landmark Federal Policy Goal The Challenge: The Solar Energy Industries Association…more
- Building Thought Leadership and Executive Profile for SCHOTT North America The Challenge: SCHOTT North America sought a…more
- Helping a Solar Start Up Scale Globally The Challenge: With proven technology and fully…more
- Getting Policymakers’ Attention The Challenge: Joby Energy was in the…more
- Building Corporate Momentum The Challenge: Sungevity, a solar installation and…more
- Shifting Solar Industry Coverage Away from the Negative Solyndra Story to a Positive Jobs Story The Challenge: When The Solar Foundation (TSF)…more
Mike Casey
Mark Sokolove
JB Tengco
David Georges
Brian Willis
Brian Mahar