Success Stories

Tigercomm

Recent Posts by Tigercomm:

TED TALK: MICHIGAN GOVERNOR JENNIFER GRANHOLM

Challenge:

Expanding Customer Offerings In North America

 

Challenge: In April 2015, E.ON, the world’s largest investor-owned utility and one of the largest U.S. renewable energy generators, was ready to take its customer offerings in North America to the next level — utilizing its global expertise in energy asset management, maintenance and service for the benefit of North American renewable energy projects.

Corporate Social Media Strategy & Management

Challenge: Our client wanted to build brand awareness and loyalty in the United States market. To maximize Return On Investment, our client tasked Tigercomm with creating and executing a plan to: Promote awareness of our client’s core values; engage potential commercial or utility-scale customers; and drive traffic to the our client’s website.

Topics: Content Creation Amplification Social Business

Moving An Industry Leader Into Thought Leadership


Challenge: Vestas’ high-octane president of its largest market group (U.S. and Canada) wanted to boost sales with a public case that wind is the most economic new energy choice for utilities and other customers.


Topics: Amplification Thought Leadership Attention Generation

Pitching Climate Change Impact Reports

Challenge: Climate change research organization has research products that hyper-localize the effects of climate change to drive home its effects on the lives of ordinary Americans. Our client’s goal was to ensure their findings were seen by a wide range of Americans across the entire country

Topics: Amplification Attention Generation Broadcast

Ceres: Engaging state policymakers with an integrated advocacy campaign

Challenge: Several state renewable energy policies were at risk, including a Renewable Portfolio Standard in Ohio and a bill to help expand solar power in North Carolina. We needed to engage constituents in key states to help swing the pendulum in favor of clean energy policies. 

Topics: Social Media Content Creation Amplification Public Affairs

Micro-Targeting Policymakers with Digital Video Ads

Challenge: During the past few years, an unfavorable political environment and attacks by entrenched interests were providing eroding support for various clean energy sources. Building on the progress of A Renewable America's field and traditional PR efforts to counter this trend, we needed a creative and impactful way to continue pushing clean energy out of the culture wars. 

Topics: Social Media Paid Media Amplification Video

Launching a Solar Power Plant

Client: AREVA Solar

Challenge: AREVA Solar (then-Ausra) needed a high-profile media launch event for its new Kimberlina Solar Thermal Power Plant in Bakersfield, CA. The company needed to use the event to attract investors from around the world to its promising concentrated solar power (CSP) technology, but it faced the twin challenges of a remote location and a busy time for solar industry news.