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How to Solve Cleantech’s (All-Too-Common) Marketing Paradox

One of the great things about my job is talking to cleantech companies with cutting-edge technology, data-driven execution and great management.  

But it’s surprising how many of those companies build legacy marketing communications into their approach for engaging customer prospects.

Topics: Marketing & Communications

Recent Developments in the Booming Area of Battery Energy Storage

There's a lot going on these days in the booming cleantech area of battery storage -- a crucial part of the transition to a fully clean energy economy.  Here are a few recent stories that caught our eyes.
Topics: Clean Economy

2018 Set To Be a Banner Year For Energy Storage

A new report published last week by GTM Research and the Washington, D.C.-based Energy Storage Association reveals a bullish forecast for the energy storage industry in the year ahead.

Topics: Clean Economy

Polling Finds that Millennials Want Clean Energy, Climate Action

new poll by the Alliance for Market Solutions, as highlighted by ThinkProgress, finds overwhelming support for taking climate action. According to the poll of 800 registered voters age 18-35:

Topics: Clean Economy